GInI Innovation Associate Reference Book
The GInI Innovation Associate Reference Book is the reference book associated with GInI’s Certified Innovation Associate (CInA®) professional certification for university students.
The book is structured in a way that first lays out the foundational knowledge of business innovation, and then examines the work of the Innovation Associate – whether they intend to enter into the workforce inside industry or launch their own startup business.
Accordingly, the book presents key, foundational insights and practices the Innovation Associate must master, including: a foundational understanding of business innovation (including its purposes, forms, and manifestations), the art of needfinding (to uncover new innovation opportunities), becoming an effective innovator, undertaking research to reveal new insights and justify opportunities, brainstorming & the GInI Breakthrough Innovation Method, Design Thinking, developing business plans and pitching new concepts, executing innovation projects, launching & scaling new business ventures, and new venture funding mechanisms.
The GInI Innovation Associate Reference Book contains everything needed to prepare university students for passing the GInI Certified Innovation Associate (CInA®) professional certification – a certification that enables students to stand out as knowledgeable innovators possessing the knowledge and ability needed to deliver meaningful new innovations inside business.
Publisher: GInI | Global Innovation Institute
ISBN-13: 978-1-7351046-3-8
Format: Digital
Length: 463 Pages
The following is the structure and outline of the GInI Innovation Association Reference Book:
Foundation - Core Innovation Knowledge & Concepts
Chapter 1 - Foundations - The What and Why of Innovation
Chapter 2 - Renewal and Reinvention for Responsiveness and Resilience
Chapter 3 - Framing Up The World Applied Business Innovation
Chapter 4 - Foundations of Value, Diffusion of Innovations, and Innovation and Innovation Pathways
Chapter 5 - Methods of Innovation
Chapter 6 - Methods of Creativity
Chapter 7 - The Role of Design in Innovation
Chapter 8 - The Role of Research in Innovation
Chapter 9 - The Role of Intellectual
Chapter 10 - Needfinding
Chapter 11 - The Contributions of Different Business Disciplines to Innovation
Tactical Innovation & The Innovation Professional
Chapter 12 - The Innovation Professional
Chapter 13 - Driving New Projects in the Front End of Innovation
Chapter 14 - Driving New Projects in the Mid Zone of Innovation
Chapter 15 - Driving New Projects in the Back End Of Innovation
Chapter 16 - The Breakthrough Innovation Method - Oblique Examination Put to Use
Applied Design Thinking
Chapter 17 - Introduction to Design Thinking & Design Methods
Chapter 18 - The Design Thinking Process
Chapter 19 - Design Methods - A Primer
Chapter 20 - Prototyping for Design Thinking
Innovation in The External Environment - Driving New Business Ventures
Chapter 21 - Innovation in The Outside World - Founders & New Business Ventures
Chapter 22 - Funding Mechanisms for New Business Ventures
Chapter 23 - Delivering Winning Business Plans & Compelling Pitches
The price for the GInI Innovation Associate Reference Book is:
| GInI Innovation Associate Reference Book – InARB® | |||
| Language Version | Medium | GInI Council Members | Non GInI Members |
| English | Digital | 75 USD | 125 USD |